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March 30, 2007
Jon Arnold / Steve Mast - Delvinia and New Media Marketing
On this week's podcast, Jon's guest was Steve Mast, who is the VP and Managing Director of Toronto-based Delvinia Interactive. Delvinia is a digital marketing agency, and is one of Canada's leading exponents of utilizing new media for their clients. Steve spoke about the various approaches companies are taking in using new media, and how the performance metrics differ from traditional marketing tools.
In particular, the conversation focused on a program Delvinia has just completed for the Royal Bank, which is Canada's largest financial institution. Titled the Next Great Innovator Challenge, the bank wanted a program where they could engage the youth market - primarily college/university students - in a contest to come up with great ideas for how banks can reach today's youth with financial services. The winners were in fact, just announced, and the bank got some terrific results. Much of the program was web-based, including a blog, which served as a valuable reference resource for the contestants.
Steve talked about how these elements worked together, as well as the realities of putting a program like this together for a large bank. For anyone interested in how new media is finding its way into mainstream marketing programs, this podcast is for you.
Steve Mast, Vice President, Managing Director
Delvinia Interactive
Steve's keen eye for creative, strategy and innovative thinking stem from a uniquely diverse background. Steve was educated as an architect and started his career as a Game Producer, developing video games and 3D animation programs. He went on to direct and produce TV spots, music videos, corporate videos and special effects for full length feature films.
Steve joined Delvinia in 2000 to build its Digital Customer Experience and Interactive Marketing practice, and is one of the partners at the agency. Currently he holds the position of Vice President, Managing Director. Steve’s commitment to superior service has been pivotal in creating Delvinia’s list of distinguished clientele, and he continues to be the key contact for our major accounts.
Immediately prior to joining Delvinia, Steve spent 7 years at Microforum Inc. in various roles, including Director of Operations and Production for the Creative Services group. He became a leader in converging technologies, marketing and media as he managed the production and client service groups in Interactive, Broadcast Video, and Print Production.
Steve continues to give back to the digital marketing industry by actively participating on councils and committees, and speaking at various industry events. Currently he is a member of the Association of Internet Marketing and Sales (AIMS), the Interactive Advertising Bureau of Canada (IAB) and the Canadian Marketing Association (CMA), where he is the vice-chair of the Integrated Marketing and Customer Experience Council. Steve also co-chairs the CMA’s Digital Marketing Conference, and is a judge for the CMA Awards and the Canadian New Media Awards.
Posted at 05:23 PM | Comments (0)
Live from VON: VeriSilicon
Mahadev Kolluru is the Director of Application Engineering and Customer Marketing at VeriSilicon, whose booth was right next to our podcasting booth on the floor at VON, and who were wonderful neighbors. Carl Ford and Mahadev speak in this podcast about VeriSilicon's "ZSP" DSP product line, and about the future of IP from the perspective of a silicon solutions company.
Posted at 04:31 PM | Comments (0)
Peer to Peer Will Do To VoIP What VoIP Did To PSTN
Title: Peer to Peer Will Do To VoIP What VoIP Did To PSTN
Date: April 11, 2007
Time: 9:00 AM EDT (New York)
Cost: FREE
Register Now!
http://www.iian.ibeam.com/events/mult001/22058
The Internet continues to expand and for VoIP the evolution is to Peer to Peer technology. Embracing Peer to Peer the VoIP industry is moving to a model that matches the ideal of the Internet: Distributed, self organizing endpoints. Come hear where the Internet is going and what the impact is for the voice and multimedia of the future.
Come hear where the Internet is going and what the impact is for the service model of the future.
P2P SIP self organizing is nothing less than automation applied to VoIP, presence, IM and multimedia. It also shifts the cost of computing to the endpoints, where there is an abundance of unused CPU, storage, bandwidth, electricity and real estate. In many cases the users perform themselves the small residual maintenance such as software updates and configuring audio/video peripherals and various applications of their choice.
P2P SIP will benefit end users, service providers and enterprise networks alike. It will enable the full innovation potential of application developers.
P2P SIP will do to VoIP what VoIP has done to the PSTN.
Speaker: David A. Bryan, Founder, SIPeerior Technologies
David Bryan is a leading expert in the area of P2PSIP. He chairs the IETF P2PSIP working group, and has published numerous IETF drafts, academic papers and industry trade articles on the subject. David is active in the SIP community, including heading up p2psip.org, the leading community site for P2PSIP, and is involved with SIPFoundry, the reSIProcate project, and Vovida.org. David was co-founder and CTO of Jasomi Networks, a pioneer in the SIP Session Border Controller (SBC) market. Jasomi was sold to Ditech Communications (Nasdaq: DITC) in 2005. David previously worked for Cisco Systems (Nasdaq: CSCO) and Vovida Networks. David holds bachelor's degrees in Computer Science and Physics from Richard Stockton College in NJ, as well as a master's degree in Computer Science from The College of William and Mary, where he is completing his Ph.D.
Moderator: Carl Ford, Community Developer and VP Content, pulvermedia
Carl Ford is a Community Developer, looking to enable business development and customer contact between companies. He also develops the content for pulvermedia conferences. As a pulverite he serves as an advisor to several companies in various degrees. His professional career includes 20 years at telecommunications companies such as Telcordia Technologies and Verizon. He has worked in positions including Costs, Operations, Marketing, Regulatory, and Product Management. His accomplishments include architecting and product-managing a carrier-grade billing mediation device for softswitches that was compatible for ILEC billing systems; and moderating the development of the pulver.com CDR for Internet Telephony, enabling VOIP gateways to be used with carrier billing systems.
This discussion is a precursor to the session that will be held at VON Europe Spring 2007 in Stockholm June 11-14. And all who register for this webinar are encouraged to join us at VON Europe Spring.
Register Now!
http://www.iian.ibeam.com/events/mult001/22058
PS: If you would like to register for VON Europe Spring click here!
Posted at 03:39 PM | Comments (0)
March 29, 2007
Live from VON: LignUp
Kevin Nethercott, President and COO of LignUp talks to Carl Ford about CodeLign, LignUp's new developer environment and community using Amazon's EC2 platform. Kevin predicts that in as little as 5-10 minutes, users can be creating applications and terminating phone calls.
What's interesting, according to Kevin, is the coming of age of the Voice Mashup, thanks to the huge number of people that are developing and playing around in this space.
Posted at 04:34 PM | Comments (0)
Live from VON: Covad and VoIP Watch
Simon McIver, Director of Marketing Acquisition at Covad and Andy Abramson of the well-read blog VoIP Watch stopped in the podcast booth to talk to Carl Ford about the art of marketing and education in this space, be it for VoIP or for broadband.
Simon also speaks to where Covad is heading in the future, with regard to applications, and Andy touches on the current "wow"s out there.
Posted at 03:01 PM | Comments (0)
March 28, 2007
Live from VON: Mu Security
Another one of the folks we caught up with at VON was Adam P. Stein, VP of Marketing at Mu Security. In this podcast he and Carl Ford talk about Mu Security's solution, which Adam describes as a "hacker in a box."
Mu Security helps Triple-play product developers and their service provider customers measure security, product resiliency or service availability methodically to ensure maximum network uptime. Using the Mu-4000 analyzer proactively increases both the service availability and security quality of any IP-based product.
Posted at 02:12 PM | Comments (0)
March 27, 2007
Jon Arnold / David Cork - Natural Convergence and SMB IP Telephony
On this week's podcast, Jon focused on the small business market and the adoption of hosted solutions for IP telephony. Jon's guest was David Cork, the CEO and co-founder of Ottawa-based Natural Convergence.
David's company was one of the first to focus on the small end of the SMB market for IP telephony, especially via a hosted solution. On the podcast, David spoke about the business opportunity, and how this market has been historically underserved. His company in particular has been built around the problems faced by small businesses and he spoke to how a hosted solution could address those needs.
Jon and David also explored the dynamics of this market, with David sharing his insights about why hosted telephony is a good fit for small businesses, or businesses with multiple branch offices that are too small to justify their own premises-based systems. On the domestic front, David discussed their role in the upcoming offering coming from Toronto-based Rogers, marking the first entree from a major MSO into the SMB market.
David Cork, Co-founder and Chief Executive Officer, Natural Convergence
David Cork has over 20 years of experience in the telecommunications industry. Prior to co-founding Natural Convergence, he served in a variety of leadership and executive roles with Bell Northern Research, Mitel Corporation, ObjecTime and Nortel.
David has proven his ability to execute business plans. While with Nortel, he held the position of Chief Operating Officer for eXtremeVoice, Nortel’s national ASP offering in the area of Internet Call Waiting. Previously, he laid the foundation for sales growth at ObjecTime and built Mitel's Computer-Telephony Integration unit into a multi-million dollar business.
Posted at 05:13 PM | Comments (0)
March 26, 2007
Live from VON: Digium (part 2)
This is the second podcast from VON with Bill Miller from Digium. In this part of the interview, Carl and Bill talk about the evolving Asterisk Pavilion at VON and the recently announced Digium/Asterisk World to be colocated with Fall VON 2007. Very exciting things are afoot!
Part 1 of the interview is here.
Digium.com
Askerisk.org
AsteriskNOW.org
Posted at 03:46 PM | Comments (0)
Live from VON: Digium (part 1)
Bill Miller, VP of Product Management & Marketing at Digium found a few minutes in his busy show schedule to chat with Carl Ford in the Pulvermedia Podcasting Network booth. In this first of two podcasts, Bill talks about where Digium is heading in light of their recent management changes, and reflects on the growth of Asterisk and the numerous facets of the Digium ecosystem.
Part 2 of the interview is here.
Digium.com
Askerisk.org
AsteriskNOW.org
Posted at 03:39 PM | Comments (0)
March 21, 2007
Live from VON: Paradial
Christian Testman, COO of Paradial, begins this conversation with Carl Ford by describing the firewall and NAT traversal Paradial provides with a plumbing metaphor, which served pretty well to illustrate the concept, and had the added bonus, if you take the metaphor further, of stressing the importance of such a service. You wouldn't want to live in a house without plumbing.
Visit Paradial at VON in booth #542.
Posted at 10:44 PM | Comments (0)
Live from VON: Call Tool Box Inc.
Geoffrey Corfield from Calgary's Calltoolbox Inc. stopped by the podcast booth today to fill us in about the wide swath of VoIP-related solutions they have to offer. From call centers to web provisioning systems, Calltoolbox seems to have something to offer to just about anyone.
You've got one last day to check out Calltoolbox at booth #1649 here at Spring VON 2007 in San Jose!
Posted at 10:15 PM | Comments (0)
Exhibiting at Spring VON 2007: technoCo
Carl Ford spends a few minutes with Rick Spielrein from technoCo chatting about their first product, the Vdex 40.
TechnoCo was founded by pioneers of the voice over Internet (VoIP) industry. Their previous company, Ozemail Interline, was the first in the world to provide Internet telephony (VoIP) to the public on a global basis. In fact, The Honourable Paul Keating (ex Prime Minister of Australia) released the OzEmail Interline VoIP services at a media event in Australia on the 16th January 1997.
Identifying a need and opportunity to empower small and medium developers who require specialised hardware platforms in order to bring their software products to market, Howard and Spielrein created "TechnoCo".
TechnoCo's first product is Vdex, a telephony platform that provides the necessary electronics to run the popular Asterisk PBX open-source software. Vdex is a highly sophisticated, hybrid telephony platform integrating multiple microprocessors and multiple digital signalling processors with numerous industry-standard voice codecs and telephone line interfaces.
Please visit technoCo on the web at technoco.biz, at VON at booth #751.
Posted at 11:56 AM | Comments (0)
March 20, 2007
Live from Spring VON 2007 - Welcome! (part 3)
Carl Ford and Mike McClenathan speak a little more about Niklas Zennstrom's portion of the Plenary Session, and a bit more about what their other initial impressions of VON are. It's going to be a great show!
Posted at 10:39 PM | Comments (0)
Live from Spring VON 2007 - Welcome! (part 2)
Glenn Gaudet joins the conversation in part 2 of our Spring VON 2007 welcome podcast, and as the Chief Marketing Officer of pulvermedia, he has interesting perspectives about the direction of the market at the onset of VON this year.
Check out part 1 here.
Posted at 10:31 PM | Comments (0)
Live from Spring VON 2007 - Welcome! (part 1)
Welcome to our first podcast from the floor of SPRING VON 2007! In this podcast, Mike McClenathan and Carl Ford talk about the opening Plenary Session, in which Jeff Pulver removed the "IP" from "IP Communications," and informed the members of the VON Community that they are now, themselves, the incumbents.
Welcome to VON!
Posted at 09:21 PM | Comments (0)
March 15, 2007
Jon Arnold / Yves Laliberte - Aastra Telecom and the State of IP Telephony
This week's Canadian IP Thought Leaders podcast featured Yves Laliberte, EVP of Aastra Telecom. Aastra is based in Toronto, and is one of the leading business telephone OEMs, for both legacy and IP markets. Yves addressed the current state of the market, and compared the differing paths that enterprises and SMBs are taking as they adopt IP.
He also focused on the importance of Open Source and SIP for enabling more flexible and feature rich solutions than were possible in the TDM world. Finally, Jon and Yves talked about the road ahead, and how Unified Communications and FMC will be driving the market, and how that will impact vendors like Aastra.
Yves Laliberte is Executive Vice President of Aastra Telecom Inc. With over twenty years experience in the IT , Telecommunication and Networking industry, Yves has a proven tack record of creating winning business strategies, driving profitable growth, building sound management teams, establishing strategic alliances and implementing effective fiscal management. Yves has earned a BBA from Bishop’s University, an Executive Business program from Queen’s University and an International Executive Business program from INSEAD in France. While in University, Yves achieved the rank of Lieutenant in the Canadian Armed Forces.
His career includes over 20 years of senior leadership roles in general management, sales, business development, and strategy formulation with industry leaders such as Avaya, Cisco Systems, AT&T, and IBM Canada. In addition, he has demonstrated the ability to manage and grow start up organizations such as AlphaNet. He is a member of the Canadian Institute of Corporate Directors (ICD) and a graduate of the Corporate Director Leadership Program.
Posted at 03:45 PM | Comments (0)
March 12, 2007
Verizon vs. Vonage: Where does VoIP stand? Webinar from Pulvermedia
On Thursday March 15th at 1:00 PM EDT. Pulvermedia is having a special webinar to discuss the recent court decision about VoIP. This discussion will provide the backdrop for the pending injunction hearing. Who stands to benefit and what happens next for the VoIP industry. The discussion that will last about 40 minutes will discuss the following topics.
- What is the scope of the patents at issue and what was decided?
- What is the impact if any on other VoIP providers?
- What are the implications for regulators and legislatures?
Discussants
- Jonathan Askin, Chairman VON Coalition
- Jim Kohlenberger, Executive Director, VON Coalition
- Ed Pennington Esq -- Bingham McCutchen LLP.
- Rob Bertin Esq - Bingham McCutchen LLP.
This discussion is a precursor to the meeting that will held at Spring VON in San Jose on March 19th at the end of the Spring VON Policy Summit. And all who register for this webinar are welcome to join us at this meeting and the VON Expo as our guests. With all that’s happening in the marketplace its important to be at VON with the industry leaders to get your bearings and stay on course.
Posted at 04:32 PM | Comments (0)
Exhibiting at Spring VON 2007: CommuniGate Systems
Founded in 1991 and based in Mill Valley, California, CommuniGate Systems develops carrier-class Internet Communications software for broadband & mobile service providers, enterprises, and OEM partners worldwide. Over 125 million subscribers including 45 million voice customers rely upon CommuniGate Systems products for their voice and data communication today. CommuniGate Systems is the most trusted and financially stable vendor which maintains the highest customer satisfaction levels in the Rich Media Communications industry. CommuniGate Systems provides flexibility, performance, scalability, with the benchmark proven architecture that remains un-challenged in the industry. Our open development environment with simple APIs delivers extensible flexibility with a unique clustering technology for 99.999% uptime for the most demanding application environments.
CommuniGate Systems has over 175 members in its partner network worldwide. Download CommuniGate Pro today and join the global initiative to help SIPify and convert nearly 2 billion email accounts to a single identity for all forms of Internet Communications. For more information, go to www.communigate.com, and visit CommuniGate at Booth #717 at VON.
Posted at 02:05 PM | Comments (0)
March 09, 2007
Vivek Khuller, DiVitas Networks, with Bob Emmerson
Vivek Khuller is the President, CEO and founder of DiVitas Networks. Vivek starts with an explanation of the term “mobile to mobile”, which is used to describe the company’s innovative FMC convergence solution. It is used to underline the importance of wireless ways of working and the multiplicity of networks that are available to mobile professionals. The solution is access agnostic, i.e. it works with existing WLAN infrastructures as well as GSM and CDMA cellular networks. In fact, when dual-mode phones are used it will even enable wireless VoIP over WLANs that have not been engineered for voice.
Key features, which Vivek says are not found in regular FMC solutions, include easy, secure access to business applications as well as the ability to interface with both TDM and IP PBXs. In addition the convergence appliance can be used as an independent softswitch, so the solution is idea for SMBs and the branch offices of large enterprises. And while dual-mode devices are required in order to employ the full feature set, the solution also works well on 2.5G mobiles. The client software is available for Linux, Windows Mobile and Symbian operating systems.
In a nutshell, the DiVitas mobile to mobile solution gives companies and end users maximum flexibility: a wide range of mobile devices that can access business apps over any Wi-Fi or cellular network and interoperate with any PBX.
Vivek Khuller, CEO and founder, DiVitas Networks
Prior to founding DiVitas, Vivek held the position of Venture Partner at Clearstone Venture Partners, where he incubated DiVitas. Vivek also was Entrepreneur-in-Residence at Matrix Partners. Before Matrix, he worked at Sycamore Networks in business development, leading strategic sales for the tier-1 carrier market and managing software business development worth several million dollars. Vivek worked at Verizon Communications in various roles, including Manager of the Internet Center of Excellence as well as in Network Systems Engineering. At Verizon, Vivek received the Spirit of Excellence Chairman’s award – the company’s highest honor – in recognition of his technical leadership.
Vivek earned an MBA with Distinction from Harvard Business School, an MS in Electrical Engineering from the University of Maryland at College Park, and a BS with Distinction in Electrical Engineering from Mangalore University, India.
Posted at 04:59 PM | Comments (0)
Jon Arnold / Brian O'Higgins - Third Brigade and Enterprise Security
On this week's podcast, Jon spoke with Brian O'Higgins, the CTO of Ottawa-based Third Brigade. The topic was network security, and Brian has extensive experience in this area beyond his tenure with this company. Third Brigade specializes in intrusion prevention, and Brian spoke to the security threats that arise with IP, and how they use deep packet inspection to identify them.
He provided many examples of these threats, and spoke to how difficult it is today to truly protect a network from external threats, especially with employees increasingly accessing the network remotely from their laptops. Jon and Brian also touched on session border controllers, and how edge-based solutions approach security differently from those that reside in the core.
Brian O’Higgins, Chief Technology Officer, Third Brigade Inc.
Mr. O’Higgins is seasoned professional in the security industry, and is best known for his role in introducing PKI (Public Key Infrastructure) technology and products to the security landscape. He is also a recognized speaker on IT and Internet security.
Prior to joining Third Brigade as a member of the founding executive team, Mr. O'Higgins was the co-Founder and Chief Technology Officer of Entrust, a leading Internet Security company. While at Entrust he had overall responsibility for the technology vision and direction for the company. He was previously with Nortel where he established the Secure Networks group in 1993, and was instrumental in spinning-out this group as an independent company, Entrust.
Prior to this, Mr. O’Higgins was with Bell-Northern Research (BNR) where he was involved in a variety of technology development programs including public key security systems, technology for new telephone products, in-building wireless communications systems and high-performance computing architectures for digital telephone switches.
Mr. O’Higgins’ current list of affiliations includes advisory board positions with Defence R&D Canada, Information Technology Association of Canada, Communications and Information Technology Ontario, Algonquin College, and the Armed Forces Communications and Electronics Association. In addition, he currently serves on the boards of Recognia and Fischer International.
Posted at 03:23 PM | Comments (0)
March 07, 2007
Exhibiting at Spring VON 2007: CGI
Carl Ford speaks with Keith Pigue, Executive Consultant, IPCentricITy™ Solutions for CGI. CGI will be exhibiting at Spring VON 2007. Please visit them at booth #1637.
CGI offers providers a full suite of solutions that boost customer satisfaction, improve competitiveness, and drive revenue. From the Tapestry® rating, billing and order management suite to the IPCentricITy™ Service Delivery Solution, our open standard architecture and portfolio of SIP-based Applications, CGI ensures you’re at the forefront of the new IP-Centric world of communications. See www.cgi.com for more information.
Posted at 04:35 PM | Comments (0)
Carl Ford's interview with Keith Pigue from CGI (director's cut)
This is a longer, less concise version of the conversation posted a little earlier today between Carl Ford and Keith Pigue from CGI. Please visit them at VON in booth #1637.
Posted at 03:38 PM | Comments (0)
March 01, 2007
SIP/IMS Open Source Technologies: Webinar brought to you by Pactolus
Title: SIP/IMS Open Source Technologies
Date: Wednesday, March 14th
Time: 11:00 AM ET (New York)
Cost: FREE
Please join us on March 14th for a brief & informative Webinar on the latest SIP/IMS open source technologies for simplifying, creating and scaling feature-rich VoIP and other multi-media rich IP communication services.
If you’re with an enterprise, service provider or system integrator considering development of an IP communications service, don’t miss this review of the latest open source technologies. This Webinar will compare popular development platforms based on their ease-of-use, what if any advanced protocol expertise they require, and their respective capabilities to help you ensure the performance, reliability and scalability of your service.
If you have any questions or simply want more information, please contact developer-at-sipdev-dot-org.
Speaker: David Horton, Founder, President and CTO, Pactolus Communications and a developer and contributor to SIPdev.org
David has guided Pactolus’ growth and development of open, flexible, scalable and easy-to-use IP communication service development & delivery solutions. He has helped advance the adoption of IP communication services among Tier 1, 2, and 3 service providers, and was integral to the development of the recently launched SIPdev.org open systems developer wiki and community forum. He was recently named one of the “Top 100 Voices of IP Communications” by Internet Telephony Magazine.
Dave first envisioned open, modular, scalable SIP-based services architecture over a decade ago, while building complex TDM-based services at ODC and AT&T Wireless (then McCaw Cellular), and has helped ensured the success of more than 100 service providers, enterprises and systems integrators.
Moderator: Carl Ford, Community Developer and VP Content, pulvermedia
At pulvermedia, Carl Ford is a Community Developer, looking to enable business development and customer contact between companies. He also develops the content for pulvermedia conferences and is a highly interactive program moderator. As a pulverite he serves as an advisor to several companies in various degrees. Ford's professional career includes 20 years at telecommunications companies such as Telcordia Technologies and Verizon. He has worked in positions including Costs, Operations, Marketing, Regulatory, and Product Management. His accomplishments include architecting and product-managing a carrier-grade billing mediation device for softswitches that was compatible for ILEC billing systems; and moderating the development of the pulver.com CDR for Internet Telephony, enabling VOIP gateways to be used with carrier billing systems.
Please join us for this exciting and informative event!
Posted at 05:46 PM | Comments (2)
Jon Arnold / Claude Galipeau - BlogTV.ca and New Media
On Jon's latest podcast, he spoke with Claude Galipeau, who is the Senior VP, Digital Media for Toronto-based Alliance Atlantis Communications. The company is one of Canada's largest and most progressive media players, and is the driving force behind the introduction of BlogTV to Canada. In January 2007, BlogTV.ca was launched, and Canada was the first market that Israel-based BlogTV has expanded into.
Claude and Jon talked about what BlogTV.ca is all about, and how traditional media companies like Alliance Atlantis are experimenting with various forms of new media. BlogTV.ca has the potential to be many things, and Claude touched on some of these possibilities. He also shared insights about how BlogTV's popularity in Israel, where the content is more explicit, and how widely used it is on mobile devices. Jon and Claude also discussed issues around business models and various ways that BlogTV.ca will try to build its audience.
Claude Galipeau is Senior Vice President, Digital Media, Alliance Atlantis Communications Inc. He is responsible for new media business strategy, programming and operations for all Alliance Atlantis properties.
Claude previously was Executive Director, Digital Programming and Business Development, at the Canadian Broadcasting Corporation.
Claude’s background includes working for Alliance Atlantis Communications, as Vice-President, Broadcasting, and heading business development at Salter Street Films.
Claude has also worked as a senior adviser to the Government of Ontario’s Cabinet Office, Premier’s Office and Ministry of Intergovernmental Affairs; a senior advisor and lobbyist at the World Association of Newspapers based in Paris; an independent media consultant; and, from 1990-1991, Assistant Professor in the Faculty of Administration at the University of Ottawa.
Posted at 03:39 PM | Comments (0)
